Social Media Strategies

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Marketing to Millennials: How to Reach Them

By | 2017-05-24T17:54:00+00:00 May 24th, 2017|Categories: Social Media Marketing, Social Media Strategies|

Not too long ago, humans (just like us!) learned about world news by reading the Sunday paper. They got gift ideas from television commercials, and discovered the latest in fashion by flipping through magazines. Those days are all but gone thanks to smart phones and social media, where at the touch of a button the world [...]

Social Media Marketing For Introverts

By | 2017-05-23T03:47:08+00:00 April 24th, 2017|Categories: Social Media Marketing, Social Media Strategies|

If communicating via keyboard is enough to give you anxiety, it's time to breathe a sigh of relief, fellow introvert. These five tips will have you on your way to marketing and socializing on your own terms. Read on...

How To Promote a Book on Social Media

By | 2017-05-23T03:47:08+00:00 April 6th, 2017|Categories: Social Media Marketing, Social Media Strategies|

The rise of social media has made it easier than ever for writers to get their work in the hands of thousands of readers. Authors now come equipped with an arsenal of marketing tools that were at one time only available to the big publishing companies. So how can authors create excitement around their newest publication? [...]

Top Social Media Trends to Dominate 2017

By | 2017-05-23T03:47:08+00:00 February 28th, 2017|Categories: In the News, Social Media Marketing, Social Media Strategies|

Social media changes at breakneck speeds, and sometimes it can even make our heads spin - and we research and study it every day! Always evolving, morphing and changing the rules right under our noses, it’s hard to know what to expect from one year to the next. What was hot yesterday might be old news [...]

Digital Ad Spending Surpassing TV: How Brands Are Cashing In

By | 2017-05-23T03:47:08+00:00 February 23rd, 2017|Categories: In the News, Social Media Marketing, Social Media Strategies|

Forget the traditional marketing tactics. While TV marketing has had a lot of dollars pulled from budgets in recent years, advertisers' money is seeing better results with the sharp rise in digital ads. Due to the increasing use of mobile, video and social sharing, brands are realizing advertising dollars are better spent on digital formats. According to [...]

A Guide to Social Media Management Pricing and Packages

By | 2017-05-23T03:47:08+00:00 February 8th, 2017|Categories: Entrepreneurship, Social Media Marketing, Social Media Strategies|

When searching for an agency to manage your company’s social media, you will soon find that there the options are practically limitless. But when it comes to finding a reputable, trustworthy company with a track record of results, you'll need to research a little deeper. In this article we review the different social media options and [...]

Social Media Management for Realtors

By | 2017-05-23T03:47:08+00:00 February 3rd, 2017|Categories: Social Media Marketing, Social Media Strategies|

Are you a realtor? Are you looking to get your name out there, expand your business, and find new clients? But does the thought of managing a social media account for your business send you running straight for those hills behind your new listing? If you’re already feeling overwhelmed by your daily to-do list, social media [...]

All About Micro-Influencers

By | 2017-05-23T03:47:08+00:00 January 12th, 2017|Categories: In the News, Social Media Marketing, Social Media Strategies|

An influencer is anyone who has the ability to affect the behavior or opinions of others. But brands large and small are now jumping on the MICRO-influencer bandwagon. How does it work? Will it benefit your brand?

Did You Know? Instagram Introduced Live Video!

By | 2017-05-23T03:47:08+00:00 January 10th, 2017|Categories: In the News, Instagram, Social Media Marketing, Social Media Strategies|

2016 was the year when Instagram turned up the heat on Snapchat, seemingly carbon-copying many of their competitor’s standby functions. Over the summer Instagram introduced Stories: the addition of disappearing content that doesn’t show up on user’s profiles. Shortly after, the photo-sharing app unveiled ephemeral content through Direct Message uncannily similar to Snapchat’s claim to fame. [...]